Media & Content Deals

Ash Read spent years trying to become a software founder. But it was the content business he built that played to his core strengths — and led to a successful acquisition.

Serial founder Tyler Benedict didn’t want a “real job,” so he started BikeRumor. Twelve years later, he sold the cycling tech blog for 6 figures after a phone call with a friend.

This founder had only a few employees and grew the site to 300,000 unique monthly visitors — then exited for millions.

When media company Barstool looked to expand beyond its sports roots, finance newsletter The Water Coolest attracted interest with irreverent jokes.

Joe Pulizzi has been building — and selling — content marketing businesses since 2007. His most recent sale of The Tilt and CEX marks his third, and fastest, deal.

Hayley Sperling and Sam Hoisington built the local Madison, Wisconsin newsletter they wanted to read — and partnered with a national news brand that eventually acquired them.

Canadian media company ZoomerMedia acquired newsletter and podcast startup The Peak as part of its quest to reach a younger audience.