They Got Acquired

We cover acquisitions of online businesses.

Not the rare $250 million, VC-backed deals that most business publications focus on.

These are the stories of entrepreneurs who grow lean and profitable businesses, celebrating 6-, 7-, and 8-figure sales.

If that sounds appealing, we want to be a resource for you. And if you've sold an online business, we're keen to tell your story.


Get notified when we launch (Jan. 2022):

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Founder: Alexis Grant

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They Got Acquired

Open Positions

👋 Freelance Reporter
Must have experience covering startups and/or business

Openings coming soon:
👋 Part-Time Editor

About the Company

Our mission at They Got Acquired is to redefine startup success by highlighting “small” exits, especially those by bootstrapped and underrepresented founders.

We’re a new brand that’s still in pre-launch, with the goal of launching this fall. Our team is entirely remote.

We believe it’s possible to make a meaningful impact and reach millions of readers without working ourselves into the ground. We love this work — and we also enjoy life outside of work.

Our founder is Alexis Grant, who has successfully grown several content companies, including The Write Life, a content site for writers she sold in 2021, and The Penny Hoarder, a personal finance media brand she helped scale to 100+ employees. Before transitioning into entrepreneurship, she worked as a journalist at the Houston Chronicle and U.S. News & World Report.