Joe Pulizzi has been building — and selling — content marketing businesses since 2007. His most recent sale of The Tilt and CEX marks his third, and fastest, deal.
Hayley Sperling and Sam Hoisington built the local Madison, Wisconsin newsletter they wanted to read — and partnered with a national news brand that eventually acquired them.
In 2021, Talia Koren got an unofficial valuation of her meal-prep company, Workweek Lunch. She took it as a challenge to continue to grow — a decision she now regrets.
In 2016, BarBend couldn’t get VC funding. Buzzfeed was all the rage; BarBend was too niche. Seven years later, the website was far beyond niche — and buyers were interested.
