Get a First Look: Buy your ideal business before it hits the market
Connect with founders looking to sell *before* they list the business for sale
Access to deal flow you won’t find anywhere else, in your inbox every month.
Off-market deal opportunities
We talk to lots of founders who would like to sell their business.
First Look lets you review these off-market deals and connect with those founders before they list the business for sale.
How it works:
- Our First Look email hits your inbox every 3 weeks or so
- It includes descriptions of several companies whose founders would like to sell and have not yet listed with a broker or on a marketplace (the company and founder remain anonymous)
- If you want an introduction, you let us know
- We pass that along to the founder, and they have the option to accept or decline
- If the founder accepts, we’ll put you in touch, and you take it from there
Buyers who subscribe say...
“First Look has been an invaluable resource to escape the auction dynamics of many newsletters, and connect directly with teams at the earliest stages of their sale journey – which has allowed me to relationship build and shape post deal dynamics at a pace that’s comfortable for everyone rather than the frenzy of an auction-based process.”
– Josh, buyer looking for SaaS and e-comm
Easy sign up
It only takes 10 seconds to join.
No setup, just an email address.
Get leads now
Get our latest list when you join.
Then new opps every 2-3 weeks.
No middleman
Connect directly to the founder.
We intro you and step out.
Want to see a sample issue?
If you’re curious what to expect…
✨ Have a look at this sample issue.
When you sign up, you’ll also get our most recent issue right away via email.
After that, you’ll get an issue every 2-3 weeks.
Every issue includes about three deal opportunities.
It’s $99/month or $1,000/annually. (No finder’s fees.)
See you inside!
Handpicked by us
We handpick each business, so you get high-quality deals.
Online businesses
Featuring SaaS, e-comm, agency, media and marketplace cos.
Revenue stats
About 2/3 companies < $1M revenue; 30% have > $1M revenue.
Why founders want to be featured in First Look
These founders come to us in search of information about how to sell their business.
They find our newsletter, podcast or website, and use our contact form to ask for help getting started with their sale process.
We didn’t seek them them out. Instead, they found us.
They’re proactive about selling, even though they aren’t working with a broker yet. In fact, many knock on our door asking for help selecting a trust-worthy broker, and they may use one later in their process.
But first they share their intent through First Look to see if they can find a good-fit buyer without that middleman.
Founder Testimonial
We decided to participate in the First Look newsletter because we are at the very early stages of exploring an acquisition. This felt like a great way to gauge interest and consider opportunities without officially listing the business or having to commit to broker fees.
It was exactly that. We had some wonderful potential buyers reach out who we likely never would have connected with had they not learned about us in the newsletter, and we’ve had some great initial conversations. We are excited to see what comes from all of it!”
– Katie, e-commerce founder